2019
Founded in Thanjavur
Leo Jones Stanley starts Miliral to help Indian D2C brands and marketplace sellers compete online with real strategy, not guesswork.
Brand story
We didn't start with funding. We started with frustration.
In 2019, from Thanjavur, Tamil Nadu, we watched good businesses with great products disappear online — not because they lacked quality, but because nobody ever found them. Miliral was built to fix that.
We wanted a practice that speaks plainly, moves weekly, and ties every rupee spent to a result you can see — not vanity metrics and mood boards.
2020
The COVID breakthrough
While the pandemic disrupted most industries, it pushed lakhs of sellers onto digital channels overnight. The sudden market maturity gave Miliral a wider canvas — and a more urgent purpose.
2021–22
India marketplaces — deep build
Scaled expertise across Amazon India, Flipkart, Meesho, JioMart, Myntra, Snapdeal, and Nykaa. Built repeatable systems for listing, advertising, and account health.
2023
Global expansion begins
Chandramohan Kothandaraman joins as Co-founder. Vivek Prasanna leads South-East Asia. Miliral begins serving brands in UAE, Saudi Arabia, Singapore, Malaysia, UK, Canada, Europe, and Australia.
Now
Tamil Nadu–first. World-ready.
A small, senior team covering India and 8+ global markets. Every engagement is scoped after we understand where you actually are — not what a standard package says.
About us
A growth partner, not a vendor.
Miliral is a performance marketing and branding agency built for Indian and global marketplace sellers. We work with D2C brands, exporters, and mid-sized sellers who want revenue growth — not reports.
2019
Year founded
8+
Global markets
7
India marketplaces
< 1 hr
WhatsApp reply time
What we believe
Most agencies sell decks. We sell outcomes. Every brief starts with one question: where is revenue leaking right now? Branding, advertising, and marketplace ops only matter when they're wired to that answer.
Where we operate
IndiaUAESaudi ArabiaSingaporeMalaysiaUKCanadaEuropeAustralia
Leo Jones Stanley
Founder & Director
Thanjavur · India
Leads overall strategy, client direction, and brand positioning. Built Miliral from the ground up with a single obsession — tying creative work to measurable revenue.
Chandramohan Kothandaraman
Co-founder
India
Drives operations, marketplace systems, and performance marketing. Brings the architecture that turns ad spend into scalable seller growth.
Vivek Prasanna
Director — South-East Asia
Singapore · Malaysia
Heads Miliral's SEA expansion — building seller systems and brand presence across Singapore and Malaysia, with deep cross-border commerce expertise.
How we work
No retainers for retainers' sake.
Every engagement starts with a brand audit. We scope the work after we understand your stage, your market, and where your biggest revenue leaks are.
01 — DIAGNOSE
Free brand audit
We review your listings, creatives, ad structure, and brand positioning. You get a clear picture of what's working, what's leaking, and what to fix first.
02 — SCOPE
Scoped engagement
No one-size-fits-all packages. We define exactly what will move the needle for your stage — marketplace setup, ads, branding, or all three.
03 — EXECUTE
Weekly, direct updates
Small senior team. No account managers relaying messages. You talk directly to the people doing the work — and you see results weekly, not quarterly.
04 — MEASURE
Revenue, not vanity
Every report ties back to revenue and ROI. We don't celebrate impressions. We celebrate orders, conversion improvements, and ROAS you can feel.
05 — EXPAND
Scale to new markets
Once India is solid, we help you go global — UAE, SEA, UK, Europe — with the same system adapted for each market's buyer behavior and platform nuances.
06 — RETAIN
Built-in knowledge transfer
We document everything. Your team learns as we work. You never end up dependent on us for things you could run yourself.
From the field
What we've learned selling across 9 markets.
India 🇮🇳
Meesho buyers decide in 3 seconds
Your thumbnail is your entire pitch on Meesho. Price-anchoring and a bold product close-up beat lifestyle imagery every single time.
UAE 🇦🇪
Trust signals matter more than price
UAE buyers pay a premium for brands that look established. A professional storefront, Arabic language support, and fast delivery beat discounts every time.
SEA 🌏
Mobile-first or invisible
Over 90% of Shopee and Lazada browsing is on mobile. Listings optimised for a 4-inch screen outperform desktop-first creatives consistently.
Ready?
If your brand isn't getting the attention it deserves,
let's fix that.
Free brand audit. Tamil Nadu–first team.
Replies within the hour.